Information
A real estate property broker.
To edit and promote videos across Facebook, Instagram, and YouTube, and run ads targeting high-income local audiences to generate leads, enhance brand trust, and improve conversions.
Project Brief:
A real estate property broker wanted to edit and promote their videos across Facebook, Instagram, and YouTube to attract high-income local audiences. We launched social media and YouTube Ads, driving targeted inquiries and increasing brand awareness. By sharing testimonials on social channels, we built brand trust and increased followers, resulting in improved engagement and conversions.
Key Points:
Client Objective: Generate leads and build trust among high-income local audiences.
Video Editing: Edited property showcase videos and client testimonials for promotion.
Social Media Ads: Ran targeted campaigns on Facebook, Instagram, and YouTube.
Brand Trust: Shared testimonials to foster credibility and engage followers.
Outcome: Increased brand awareness, social media followers, and conversions.
Implementation Journey
Step 01
Consultation
Understood the client’s target audience profile (high-income and local residents).
Analyzed existing content and identified opportunities for video editing and distribution.
Designed a strategy combining social media advertising and YouTube marketing.
Step 02
Implementation
Video Editing:
Polished property showcase and testimonial videos to align with platform-specific formats and audience preferences.
Social Media and YouTube Ads:
Ran targeted campaigns to reach high-income individuals in the client’s locality.
Focused on generating inquiries and driving traffic to the client’s listings.
Testimonial Sharing:
Shared edited testimonials across social platforms to build trust and credibility.
Step 03
Result
Consistently generated inquiries through targeted social media and YouTube Ads.
Increased brand awareness and trust by sharing authentic testimonials.
Boosted social media followers and conversions, enhancing overall business growth.